Ayucare
Industry: Healthcare | Category: Ayurveda & Wellness | Client Type: Multispeciality Hospital
🧩 Project Overview
Ayurgyan is a trusted Ayurvedic multispeciality hospital offering a wide range of traditional treatments and wellness therapies. Based on ancient principles of Ayurveda combined with modern practices, Ayurgyan focuses on holistic healing for chronic conditions, detox therapies, lifestyle disorders, and overall well-being.
The client approached us to help them increase their online visibility, educate their audience about Ayurveda, and attract new patients through targeted digital strategies.
🎯 Objectives
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Build brand awareness and trust in the digital space
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Improve search engine visibility for local and treatment-specific queries
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Drive leads and appointment bookings through online platforms
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Educate the audience about Ayurvedic treatments and their benefits
📈 Our Strategy
1. Social Media Management
We developed a consistent and informative social media calendar with wellness tips, treatment spotlights, patient testimonials, and seasonal health advice. The tone was calm, informative, and aligned with Ayurvedic values.
2. Lead Generation via Paid Ads
Ran Google Ads and Meta campaigns targeting people looking for natural and holistic treatments. The ads directed traffic to landing pages designed for conversion — resulting in increased inquiries and appointments.
3. Branding Through Content
We wrote informative blog posts, FAQs, and treatment guides that helped position Ayurgyan as a trusted authority in Ayurvedic healthcare. This content also improved their organic search presence.
✅ Results
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Consistent lead flow through paid ad campaigns
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High engagement rate on wellness-based social media content
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Improved search rankings for 10+ treatment-specific keywords
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Strengthened online brand credibility in the Ayurveda space